AI 에이전트 스타트업 '제너럴 인튜이션', 3억 달러 유치 협상

General Intuition, the New York-based startup building a foundation model that trains AI agents how to move through space and time, is in talks to raise around $300 million, sources familiar with the matter told TechCrunch. The raise comes eight months after General Intuition spun out of Medal , a platform for uploading and sharing video game clips, with a $134 million seed round. The fresh funds would bring the startup’s valuation up to just over $2 billion, sources say. Sources tell TechCrunch General Intuition has secured funds from backers including Jeff Bezos and Eric Schmidt, as well as existing investors Khosla Ventures and General Catalyst. Pim de Witte, who co-founded Medal, founded and leads General Intuition alongside co-founders Eloi Alonso, Adam Jelley, and Vincent Micheli — researchers who bring expertise in world modeling and simulation. The startup trains embodied AI and world models using Medal’s dataset of 2 billion videos per year from 10 million monthly active users. The startup’s pitch is that such a dataset — unique because it allows AI to learn from interactive, first-person gameplay — is the perfect base to teach machines deep spatial-temporal reasoning, allowing them to perceive, anticipate, and interact in real time in simulation. That dataset has reportedly attracted the attention of OpenAI, which previously attempted to acquire Medal. And sources say OpenAI hasn’t been the only big AI lab to come knocking. The world model space that General Intuition is playing in is heating up. Startups like Runway , Decart , and World Labs have all released world models recently, and Google's Genie 3 recently began integrating Google Maps data for more real-world simulation capabilities. All of these companies see gaming and robotics training as near-term commercial use cases, but General Intuition takes a different approach: it builts world models to train agents, not to sell them. The agents are the product, and the startup's unique dataset gives it a path to viability. General Intuition will use the funds to scale up its compute capacity so it can release a new product by the end of summer or early fall, according to a source familiar with the matter. Topics AI , ai agent , Exclusive , Fundraising , general intuition , world models When you purchase through links in our articles, we may earn a small commission . This doesn’t affect our editorial independence. Rebecca Bellan Senior Reporter Rebecca Bellan is a senior reporter at TechCrunch where she covers the business, policy, and emerging trends shaping artificial intelligence. Her work has also appeared in Forbes, Bloomberg, The Atlantic, The Daily Beast, and other publications. You can contact or verify outreach from Rebecca by emailing rebecca.bellan@techcrunch.com or via encrypted message at rebeccabellan.491 on Signal. View Bio June 18 Los Angeles Get an inside look at what it takes to scale and succeed from leaders at Mach Industries, Founders Fund, and Shinkei Systems. Through candid fireside chats and high-impact networking, you'll walk away with valuable insights and new connections. REGISTER NOW Most Popular SpaceX to acquire Cursor for $60B in stock, days after blockbuster IPO Sean O'Kane The US government's Anthropic models ban was never about an AI jailbreak Zack Whittaker The AI layoff wave is becoming a powder keg Connie Loizos Amazon CEO reportedly raised Anthropic model concerns before government crackdown Anthony Ha The FBI built its own replica small town to simulate real-world cyberattacks Zack Whittaker Meta's months-old AI unit is a soul-crushing gulag, say the engineers stuck inside it Connie Loizos Jeff Bezos's Prometheus raises $12B to build an ‘artificial general engineer' for the physical world Marina Temkin