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TechCrunch AI 23일 전

의사에게 연락이 닿지 않는 진짜 이유

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핵심 요약

의료 AI 스타트업 바사타(Basata)는 환자가 전문의에게 진료를 보기까지 발생하는 막대한 행정 업무와 지연 문제를 해결하기 위해 AI를 활용합니다. 팩스로 들어오는 의뢰서를 자동 처리하고, AI 음성 에이전트가 환자에게 직접 전화해 예약을 잡아주는 방식으로 병원의 업무 병목을 해소합니다.

번역된 본문

헬스케어 분야에서 AI와 관련된 대부분의 논의는 진단, 신약 개발 또는 의사와 환자 간의 진료에 초점이 맞춰져 있습니다. 하지만 시스템의 눈에 잘 띄지 않는 부분이 환자가 실제로 진료를 받을 수 있는지 여부에 영향을 미칩니다. 이는 세상에 의사가 너무 적다는 점보다, 1차 진료의사가 환자를 전문의에게 의뢰한 후 전문의 병원이 환자를 예약 명단에 올리기까지 발생하는 과도한 행정 업무와 더 관련이 있습니다. 밝혀진 바에 따르면 이 간극은 매우 크고, 고집스럽게 수동으로 처리되며, 점점 더 벤처 캐피탈리스트들의 진지한 관심을 끌고 있습니다.

전 라이프트(Lyft)와 크루즈(Cruise) 임원이었던 칼렛 알하나피(Kaled Alhanafi)와 메드트로닉(Medtronic)에서 10년 동안 심장 디바이스를 개발한 체탄 파텔(Chetan Patel)은 두 사람 모두 이 문제를 직접 겪은 후 바사타(Basata)를 공동 창립했습니다. 파텔의 경우, 그의 아내가 어린 아이들을 데리고 비행기에 탑승했을 때 실신하면서 이 문제는 개인적인 문제가 되었습니다. 심장학과 그녀를 도울 수 있는 특정 기기에 대한 깊은 지식이 있었음에도 불구하고, 그녀가 적절한 치료를 받을 수 있도록 행정 절차를 밟는 데 예상보다 훨씬 오랜 시간이 걸렸다고 그는 말했습니다. 그는 "우리는 최고의 의사와 최고의 약을 보유하고 있지만, 돌봄의 간극은 너무나도 넓습니다"라고 말했습니다.

알하나피는 자신의 아버지가 심각한 경동맥 진단을 받은 후 세 개의 심장과 그룹에 의뢰되었던 유사한 경험을 설명합니다. 알하나피에 따르면, 몇 주 안에 답장을 준 곳은 단 한 곳뿐이었습니다. 다른 한 곳은 수술이 이미 끝난 후에 연락이 왔고, 세 번째 곳은 여전히 연락이 없습니다. 최근 몇 년 사이 전문의 진료를 받으려고 시도해 본 사람이라면 누구나 증언할 수 있듯, 이는 결코 이례적인 결과가 아닙니다. 의뢰를 받는 전문 진료과는 대개 소수의 행정 인력으로 수백 또는 수천 건의 서류를 처리합니다. 대부분 팩스로 도착합니다. 이 회사는 병원들이 환자를 진료하고 싶지 않아서 잃는 것이 아니라, 밀려 있는 환자 접수 업무를 감당하지 못하기 때문에 환자를 잃는다고 주장합니다.

2년 전 피닉스에서 설립된 바사타(Basata)는 이 문제를 해결하려고 합니다. 아쉽게도 여전히 의뢰는 주로 팩스로 들어오는데, 의뢰서가 들어오면 바사타의 시스템이 문서를 읽고 처리하여 관련 임상 정보를 추출합니다. 그런 다음 AI 음성 에이전트가 환자에게 직접 전화를 걸어 예약을 잡습니다. 환자는 언제든지 병원에 전화를 걸어 질문에 답하거나 처방전 갱신과 같은 일반적인 행정 요구를 처리할 수 있는 AI 에이전트와 연결될 수도 있습니다. 알하나피는 의뢰가 전송된 후 환자들이 얼마나 빨리 연락을 받았는지 놀라워하는 녹음을 회사가 보유하고 있다고 말합니다. 그는 환자가 주치의를 만나고 주차장에 도착해 자동차에 탑승할 무렵이면 진료 예약이 잡혀 있는 것을 목표로 한다고 말했습니다.

이 회사는 특정 전문 진료과에서 실제로 사용하는 전자의무기록(EMR) 시스템과 통합되므로, 한 번에 시장의 모든 구석을 섭렵하려 하기보다는 신중하게 접근해 왔다고 밝혔습니다. 즉, 먼저 심장학을 시작으로 다음으로 비뇨기과 순서로 진행한 이유입니다. 창립자들은 최근 제대로 파악하지 않아 자신 있게 잘 해낼 수 없는 전문 분야의 대규모 계약을 거절했다고 말했습니다. 수익 모델은 사용량 기반입니다. 병원은 사용자 1명당 비용을 내는 것이 아니라, 처리된 문서 및 처리된 통화 건당 비용을 지불합니다. 이 회사는 자체적으로 의뢰를 처리한 바가

원문 보기
원문 보기 (영어)
A lot of the conversation around AI in healthcare focuses on diagnostics and drug discovery or on doctor-patient visits. But a less visible part of the system affects whether patients actually get seen at all, and it has less to do with the number of doctors in the world (too few) and more with the administrative work (too much) that happens between a primary care doctor writing a referral and a specialist's office getting a patient on the schedule. That gap, it turns out, is huge, stubbornly manual, and increasingly attracting serious interest from venture capitalists. Kaled Alhanafi, a former Lyft and Cruise executive, and Chetan Patel, who spent a decade building cardiac devices at Medtronic, co-founded Basata after each experienced the problem directly. For Patel, the issue became personal when his wife fainted on a flight with their young children. Even with his deep knowledge of cardiology and the specific devices that could help her, he says navigating the administrative process to get her appropriate care took far longer than it should have. "We have the best doctors, we have some of the best medicines, but the care gap is just so wide," he said. Alhanafi describes a parallel experience with his own father, who was referred to three cardiology groups after a serious carotid artery diagnosis. According to Alhanafi, only one called back within a couple of weeks. Another responded after the surgery was already done. The third still hasn't called. These aren't unusual outcomes, as nearly anyone who has tried to see a specialist in recent years can attest. Specialty practices that receive referrals are frequently processing hundreds or thousands of documents — most arriving by fax — with small administrative teams. Practices lose patients not because they don't want to see them, the company argues, but because they can't get through the intake backlog. Basata, founded two years ago in Phoenix, is trying to fix this. When a referral comes in — still typically by fax, alas — Basata's system reads and processes the document, extracts the relevant clinical information, and then an AI voice agent calls the patient directly to schedule the appointment. Patients can also call the practice at any hour and reach an AI agent that can answer questions or handle common administrative needs like prescription renewals. Alhanafi says the company has recordings of patients audibly surprised by how quickly they're contacted after a referral is sent. The goal, he says, is for a patient to have a scheduled appointment by the time they reach their car in the parking lot after seeing their primary care doctor. Techcrunch event This Week Only: Buy one pass, get the second at 50% off Your next round. Your next hire. Your next breakout opportunity. Find it at TechCrunch Disrupt 2026, where 10,000+ founders, investors, and tech leaders gather for three days of 250+ tactical sessions, powerful introductions, and market-defining innovation. Register before May 8 to bring a +1 at half the cost. This Week Only: Buy one pass, get the second at 50% off Your next round. Your next hire. Your next breakout opportunity. Find it at TechCrunch Disrupt 2026, where 10,000+ founders, investors, and tech leaders gather for three days of 250+ tactical sessions, powerful introductions, and market-defining innovation. Register before May 8 to bring a +1 at half the cost. San Francisco, CA | October 13-15, 2026 REGISTER NOW The company integrates with the electronic medical record systems that specific specialties actually use, which is why it says it has moved carefully — cardiology first, then urology — rather than trying to serve every corner of the market at once. The founders say they recently turned down a large deal in a specialty they haven't yet mapped thoroughly enough to feel confident doing well. The revenue model is usage-based: practices pay per document processed and per call handled, rather than per seat. The company says it has processed referrals for roughly 500,000 patients to date, with about 100,000 of those coming in the last month alone. Basata says it has raised $24.5 million in total, including a new $21 million Series A round led by Lan Xuezhao of Basis Set Ventures, who began her career modeling the human brain as a PhD researcher before moving into corporate strategy at McKinsey and Dropbox and ultimately into investing. Cowboy Ventures, founded by Aileen Lee, also participated, as has Victoria Treyger, a former general partner at Felicis Ventures who more recently stood up her own venture firm, Sofeon (this is its first investment). The space is getting crowded. Tennr, a New York-based startup founded in 2021, has raised over $160 million to date — including from Andreessen Horowitz, IVP, Lightspeed, and Google Ventures — and is now valued at $605 million . Tennr focuses heavily on document intelligence and has says it has built proprietary language models trained on tens of millions of medical documents. Assort Health, backed by Lightspeed, focuses on automating patient phone communication for specialty practices and last year raised at a $750 million valuation . Lee said the founders' years of experience are an asset in a space filling up with well-funded competitors. "There are a lot of [VCs] chasing around high school dropouts and college dropouts, but when you're selling to medical practices, trust is a really big deal," she said. "These doctors want to look you in the eye and know that they can count on you." Basata's founders meanwhile argue that their differentiation lies in combining both capabilities into a single end-to-end workflow tailored to specific specialties instead of building a tool that handles just one part of the process. That may be harder to sustain as better-funded competitors expand, but there's clearly a market signal here. Of course, like many AI companies automating work that humans currently do, Basata will eventually face a harder question about where the line is between augmenting workers and displacing them. For now, the founders say the administrative staff they work with aren't worried about that; they're more worried about drowning. Indeed, Alhanafi notes that the administrative staff at specialty practices have often been in their roles for decades and know the work intimately; they're also buried in volume that no reasonable number of hires could fully absorb. Whether AI merely expands what these workers can do or gradually makes many of their functions unnecessary is a question that applies well beyond healthcare. For now, Basata's pitch is the former: that freeing administrators from the most repetitive parts of the job makes them better at the rest of it. Judging by one stat shared by Alhanafi — that 70% of the company's new deals now come through word of mouth — it seems the people closest to the problem find that argument convincing. Pictured above, left to right: Chetan Patel, who is co-founder and president of Basata; Kaled Alhanafi, the company's CEO; and Vivin Paliath, the company's third co-founder and CTO. Topics AI , Aileen Lee , Basata , Basis Set Ventures , Biotech & Health , cowboy ventures , Sofeon , TC , Victoria Treyger When you purchase through links in our articles, we may earn a small commission . This doesn’t affect our editorial independence. Connie Loizos Editor in Chief & General Manager Loizos has been reporting on Silicon Valley since the late ’90s, when she joined the original Red Herring magazine. Previously the Silicon Valley Editor of TechCrunch, she was named Editor in Chief and General Manager of TechCrunch in September 2023. She’s also the founder of StrictlyVC, a daily e-newsletter and lecture series acquired by Yahoo in August 2023 and now operated as a sub brand of TechCrunch. You can contact or verify outreach from Connie by emailing connie@strictlyvc.com or connie@techcrunch.com , or via encrypted message at ConnieLoizos.53 on Signal. View Bio May 27 Athens, Greece StrictlyVC Athens i